
Claire Lagerwall : Lead Technical Writer & Content Manager
Multitalented professional offering 13 years of electronic content creation for both B2B and B2C SaaS-based companies. Unafraid to push the limits to drive effective content solutions in a deadline driven environment. Creative and passionate, with core strengths in empathy and leadership.
Portfolio Samples:
Keelvar
Lead technical writer for a logistics and procurement company.
Adobe
Hired as a Content Lead for Canvas & Spaces, a lot of my time at Adobe was spent working on bigger projects whilst Canvas & Spaces entered into public beta. A favourite task included a deep dive into End-of-Life and End-of-Service products to create a consolidated landing page.
The first link is a page I built from scratch, and the second link is a page I started and handed over when I resigned.
Blog Samples
It’s not everyday you get to wear the hat of a content manager, strategist and creator. Here are a few blog samples to show my creative voice.
Zen Business
How-to guides for the business minded, and those wanting to start up their next venture.
Fiction Novel: When I Lost Me
Here are the first four chapters of my traditionally published novel, released in April 2022.
FXCM (Global)
I have had the opportunity to create the technical content for their website. Articles focused on the historical aspect of currencies and their impact globally for a B2B market.
Adorama (USA)
Both creative and technical, this content focused on the product offering in a B2C market. The project required ample research and content was written according to keyword rankings.
Ridgemont Outfitters (USA and UK)
What a fun adventure it was working on the landing pages of one brand across two continents. Content included blogs and product offerings for a B2C market. This link shows the opening content for one of their popular brands of 2018, The Monty.
Acro Investments CC (Namibia)
Educational content for tertiary-level study guides. It’s not top secret, but I can’t really show you this one. However, being the awesome client that she is, Tanya will always vouch for our three-year working relationship as per her LinkedIn review.